Ai and Human Collaboration for Digital Marketing

AI and Human Collaboration for b2C Digital Marketing

[GHDCL 11-2021] Master AI-human collaboration to market, sell & scale. Learn b2C prompt engineering, critical thinking, effective customer acquisition with Facebook Ads Manager, ethical strategy + KPIs (CAC, CLTV, ROAS, CVR) | 1-YR Access

Interested in this course? Email us at [email protected]

'Microlearning'

7-steps to a powerful digital marketing skillset

1. Introduction to the School of Direct Response Marketing
  FREE PREVIEW
2. Do Your Buyers Know You?
  FREE PREVIEW
3. Bullseye - How Mastering Ideal Customer Profiles Unlock Product-Market Fit
4. The Future of Digital Marketing Education - The ALA @ #SoDRM
  FREE PREVIEW
5. The AI Reckoning - Prepare Now or Perish in the New 21st Century Economy
  FREE PREVIEW
6. Critical Thinking Checkpoint
1. Foundational AI Digital Literacy Lecture At-A-Glance
  FREE PREVIEW
2. The Literacy Revolution: Understanding the AI Paradigm Shift
3. Foundation Layer: Core Cognitive Skills for AI-Literate Entrepreneurs
4. Application Layer - The 360-Degree View
5. Governance Layer - Ethical Leadership and Strategic Management
6. Critical Thinking Checkpoint
7. Advanced Applications and Future Awareness
8. Definition of Terms/Foundations II
  FREE PREVIEW
1. A Basic Prompt Framework
  FREE PREVIEW
2. Research-based Principles in Prompt Engineering
3. Optimizing Prompt Frameworks: Maximizing AI Performance Through Strategic Query Design
4. Critical Thinking Checkpoint
5. Understanding LLM Hallucinations: When AI Gets Creative with the Truth
6. Federal Deployment Tools: VERIFY Checklists & IMPACT Calculators
1. Opening Reality Check: The Great Marketing Migration
2. Building Your Startup Foundation
3. Reflective Journey – Future-Proofing Your Business in the AI-Native Economy
1. Critical Thinking Checkpoint
2. Insta-Success: Rocking Instagram in 202X
  FREE PREVIEW
3. Who Is Your Customer?
  FREE PREVIEW
4. Instagram Audit
  FREE PREVIEW
5. Role-Play Scenarios
  FREE PREVIEW
1. Ai + Human Lecture: Maximizing AI-Human Collaboration in Case Study Analysis
  FREE PREVIEW
1. Critical Thinking Checkpoint
2. Instagram Marketing Techniques for Fashion Retailers
  FREE PREVIEW
3. Book: Aria TEACH Retail Readiness - Scaling Your Business with AI and Digital Tools (optional)
1. Insta-Branding: Shine on Instagram
  FREE PREVIEW
2. Insta-Tribe: Create A Following
3. Insta-Growth Hacks
4. Vanity Metrics Are a No-Go
  FREE PREVIEW
1. Critical Thinking Checkpoint
2. SoDRM Ads Playbook (download)
  FREE PREVIEW
3. Exercise #1 ~ Write 3 New Headlines Everyday
  FREE PREVIEW
4. Exercise #2 ~ Write A Letter to Your Mom (Or Someone Close to You) Selling Them on an Idea
5. Exercise #3 ~ "Why Does the Ad Copy Work?
1. Ai + Human Lecture: Real-Time Market Simulation with AI Support
1. Critical Thinking Checkpoint
2. What Are the Best Instagram Strategies for New Beauty Startups?
  FREE PREVIEW
1. How to Create an Instagram Ad Sales Funnel?
  FREE PREVIEW
2. How to Create Instagram Campaigns for Product or Service Launch? (pre-orders)
  FREE PREVIEW
3. Instagram Content Marketing: Schedule Post from Desktops
4. Optimize Instagram Posts for More Engagement
5. From TikTok to Instagram: Your Brand's Potential with IG Optimization Secrets
1. Critical Thinking Checkpoint
2. Practical Application of Landing Page Design and CRM Integration
3. Exercise #1 ~ Landing Page Design Basics
4. Exercise #2 ~ CRM Integration
5. How to Convert Instagram Likes to Real Customers Dining in Restaurants?
1. Ai + Human Lecture: AI-Assisted Personalized Learning Pathways for B2C Digital Marketing
1. Critical Thinking Checkpoint
2. How to Use Instagram Stories for Travel Promotion?
  FREE PREVIEW
1. Critical Thinking Checkpoint
2. Storytelling Sells!
3. From Awareness to Action: The Power of Storytelling for Small Brands
  FREE PREVIEW
4. Instagram Analytics
1. PRODUCT-MARKET-FIT (P-M-F)
  FREE PREVIEW
2. First Step to Extraordinary Ad campaigns
  FREE PREVIEW
3. Even Eagles Need A Push: Continue with Value P-M-F
  FREE PREVIEW
4. Integrate Storytelling into Digital Marketing
5. Speed of Trust: Marketing Does Not Stop with Engagement
6. Amplify Trust: Transforming Customers into Raging Fans
7. From Bytes to Bucks: How Digital Trade Effects Your Community
1. Facebook Organic and PPC to Promote Unique Restaurant Dishes
2. From Streets to Feeds: How 'Taste on Wheels' Leveraged Facebook for Growth
  FREE PREVIEW
3. Book: Aria TEACH Retail Readiness - Scaling Your Business with AI and Digital Tools (optional)
4. Reflective Transformation - Choose 1 Case Study
  FREE PREVIEW
1. Strategies Guaranteed to Get More Leads
  FREE PREVIEW
2. Critical Role of Pixels
  FREE PREVIEW
3. Craft Your Unique Value Proposition (UVP)
4. Your Prospects State of Awareness with #SoDRM Examples
5. Your Prospects Stage of Sophistication with #SoDRM Examples
6. The 7 Landmarks of Advertising with #SoDRM Examples
7. Conversion Strategies with Go High Level (CRM) - Instagram, Facebook, and LinkedIn
  FREE PREVIEW
8. Relevance and Application: Hypothetical Scenario for Instagram
9. Relevance and Application: Hypothetical Scenario for Facebook
10. Integration of Concepts: Lead Strategies and UVP, Stage of Sophistication, & The 7 Landmarks of Advertising
11. Drill Down Into the Metrics for a Sale
1. Critical Thinking Checkpoint
2. Introduction to Keywords and Algorithms
3. Landing Page and Keywords Synergy
4. Exercise #1 ~ Create Optimized Landing Page
1. AI-Human Collaboration for Multi-Client Social Media Campaign Management
1. Critical Thinking Checkpoint
2. Boost Your Perfume Sales Using Facebook Ads and "Smells"
3. PopUp Shops: How It Has Evolved Retail?
4. Book: Aria TEACH Retail Readiness - Scaling Your Business with AI and Digital Tools (optional)
5. Reflective Transformation - Choose 1 Case Study
1. The Secret Weapon of Successful Entrepreneurs: Implement Facebook Pixel and Standard Events
2. Crafting an Architecture of Belief: The Key to Converting Cold Audiences into Loyal Customers
3. 16 Scroll-Stopping Facebook Ad Strategies: How to Grab Attention in a Crowded Feed
4. A Symbiotic Approach to Maximize Facebook Reach
  FREE PREVIEW
5. Master Facebook Algorithms: Unlock the Power of Symbiotic Marketing
1. Critical Thinking Checkpoint
2. Introduction to Pay-Per-Click Advertising
3. Exercise #1 ~ Optimize PPC Campaign
4. Exercise #2 ~ Scaling Strategies
5. Exercise #3 ~ Develop A Scaling Plan
6. Exercise #4 ~ Reflection & Reporting
7. Exercise #5 ~ Integration with Go High Level
1. AI Reflective Practice Journals: Deepening Your Learning with AI Assistance
1. Critical Thinking Checkpoint
2. Advertise Comedy Club Headliners on Facebook with 1-min Standup
3. Promote Vendors of Outdoor Concerts~QR Codes, GoHighLevel & Facebook
4. Reflective Transformation - Choose 1 Case Study
1. Analyze ROI with Facebook Ads Manager
2. The New Landscape to Promote Local Business
3. Master Facebook Ads: Integrate Custom Audiences, Shops, Contests, and Brand Safety
1. Critical Thinking Checkpoint
2. Key Assignment #6 ~ Advanced Optimization in Practice
1. AI and Human Co-Creation Workshops: Crafting Brand Awareness Campaigns
1. Critical Thinking Checkpoint
1. Elevating Your Business
2. Set Up a Facebook Group for Qualified Audience~Founders
3. How to 'Add Value' to Facebook~Group Units
4. 'Heroes and Guides'~Proven Strategy to Grow #Facebook Groups
  FREE PREVIEW
5. Aria GPT Is A Good Thought Partner~Marketing & Sales
6. Amplify Facebook Group Engagement with Artificial Intelligence
7. How Email 'Adds Value' to Engaged Members
8. Facebook~Household Utility Service
1. Critical Thinking Checkpoint
2. AI Consultant Mastery: From Confusion to Confidence
1. Critical Thinking Checkpoint
2. Reflection Transformation ~ Look In The Mirror!
3. End-of-Course Announcement
4. Please Give Us Your Feedback!✏️(Facebook)

About this course

$3,275.00
131 lessons
0 hours of video content

AI and Human Collaboration for b2C Digital Marketing

'Microlearning'

Ai and Human Governance: "Witness" to Learn

Foundational AI Literacy

The Art of AI Prompting for B2C Marketers

AI Marketing Infrastructure: Your Closed-System Advantage

Key Assignment #1 ~ Who? ICP

AP: Ai & Human Collaboration Advanced micro-Learning 1

CS~Fashion and Apparel

Brand Awareness & Lead Generation

Key Assignment #2 ~ Ad Copy/Content

AP: Ai & Human Collaboration Advanced micro-Learning 2

CS~Beauty and Cosmetics

Instagram Mastery

Key Assignment #3 ~ Customer Relationship Management

AP: Ai & Human Collaboration Advanced micro-Learning 3

CS~Travel & Tourism

Storytelling Adds Value to Your Sales Funnel

'How to' Write Ad Copy

CS~Food and Beverage

Ad Copy That Sells on Facebook

Key Assignment #4 ~ Keywords and Algorithms

AP: Ai & Human Collaboration Advanced micro-Learning 4

CS~e-Commerce & Online Retail

Growing Your Business with Facebook

Key Assignment #5 ~ PPC & Scaling

AP: Ai & Human Collaboration Advanced micro-Learning 5

CS~Entertainment Venues

A Look Into Long Term Strategies

Key Assignment #6 ~ Advanced Optimization in Practice

AP: Ai & Human Collaboration Advanced micro-Learning 6

Microlearning Case Study – Capstone Prep

Facebook Groups ~ Engage & Optimize

Key Assignment #7 : The SBO AI Paradox

Key Assignments #1 - #7: Bring It All Together

About this course